Puerto Penasco, also known as Rocky Point, is a Mexican beach town located in the northern state of Sonora. It has become a popular tourist destination for Americans and Mexicans alike, attracting visitors with its beautiful beaches, delicious seafood, and vibrant culture. One of the best ways to experience Puerto Penasco’s culture is by attending its annual festivals and events. In this guide, we will take a closer look at some of the most popular festivals and events in Puerto Penasco.


Carnival is one of the most anticipated events in Puerto Penasco, attracting thousands of visitors every year. This colorful celebration takes place during the weeks leading up to Lent and features parades, live music, dance performances, and traditional food and drinks. The highlight of the carnival is the crowning of the Carnival King and Queen, who lead the parade on their respective floats. If you want to experience the lively and festive side of Puerto Penasco, Carnival is not to be missed.


Semana Santa

Semana Santa, or Holy Week, is another popular festival in Puerto Penasco. This religious celebration takes place during the week leading up to Easter and involves a series of processions and rituals. The streets of Puerto Penasco are filled with locals and tourists alike, who come to witness the elaborate processions that feature religious images and sculptures. The atmosphere during Semana Santa is solemn and respectful, but also deeply moving and spiritual.

Semana Santa


Salsa Festival

If you are a fan of salsa music and dance, then the Salsa Festival in Puerto Penasco is a must-visit event. This annual festival attracts some of the best salsa dancers and musicians from around the world, who come to perform and compete. You can participate in salsa workshops, watch dance performances, and enjoy live music throughout the festival. The Salsa Festival is a fun and lively event that showcases Puerto Penasco’s passion for music and dance.

Salsa Festival Puerto Penasco

Rocky Point Rally

The Rocky Point Rally is a motorcycle rally that takes place every November in Puerto Penasco. This event attracts thousands of bikers from across the United States and Mexico, who come to ride their motorcycles along the town’s scenic coastal roads. The rally features live music, food vendors, and a variety of motorcycle-related activities. If you are a motorcycle enthusiast or simply enjoy the thrill of watching bikes in action, the Rocky Point Rally is an event you won’t want to miss.


Grape Harvest Festival

The Grape Harvest Festival is a celebration of Puerto Penasco’s thriving wine industry. This festival takes place in August and features wine tastings, vineyard tours, and a variety of food and wine-related activities. You can sample some of the best wines produced in the region, learn about the winemaking process, and enjoy live music and entertainment throughout the festival. The Grape Harvest Festival is a great way to discover Puerto Penasco’s lesser-known but growing wine culture.

Shrimp Festival

Puerto Penasco is known for its delicious seafood, and the Shrimp Festival is a celebration of the town’s most famous dish. This festival takes place in November and features shrimp tastings, cooking demonstrations, and a variety of other seafood-related activities. You can try a variety of shrimp dishes prepared by local chefs, learn about the town’s fishing industry, and enjoy live music and entertainment throughout the festival. The Shrimp Festival is a must-visit event for seafood lovers.

Jazz Festival

The Jazz Festival in Puerto Penasco is a celebration of the town’s love for music and culture. This annual event attracts some of the best jazz musicians from around the world, who come to perform and share their love of music with the audience. You can enjoy live jazz music throughout the festival, attend workshops and masterclasses, and participate in a variety of music-related activities. The Jazz Festival is a great opportunity to experience the vibrant and cosmopolitan side of Puerto Penasco.

Day of the Dead

The Day of the Dead, or Dia de los Muertos, is a unique and colorful festival that takes place in Puerto Penasco in early November. This festival is a celebration of life and death, and involves elaborate altars, parades, and other rituals to honor loved ones who have passed away. The atmosphere during the Day of the Dead is festive and joyful, with music, dancing, and traditional food and drinks. This festival is a great way to experience Puerto Penasco’s rich cultural heritage and traditions.

Art Walk

The Art Walk is a monthly event that takes place in Puerto Penasco’s Old Port district. This event is a showcase for local artists and artisans, who display their paintings, sculptures, jewelry, and other creations in the open-air galleries along the town’s cobblestone streets. The Art Walk also features live music, food vendors, and a variety of other cultural activities. If you are interested in art and culture, the Art Walk is a great opportunity to discover Puerto Penasco’s creative community.

New Year’s Eve

New Year’s Eve is a time for celebration all around the world, and Puerto Penasco is no exception. The town’s beachfront promenade is the site of a lively and colorful party, with fireworks, live music, and other entertainment. You can join the locals and visitors as they count down to the new year, and enjoy the festive atmosphere that is typical of Puerto Penasco.

In conclusion, Puerto Penasco’s annual festivals and events offer a unique and diverse range of experiences for visitors. From the lively and colorful Carnival to the solemn and spiritual Semana Santa, from the vibrant and cosmopolitan Jazz Festival to the delicious and mouth-watering Shrimp Festival, there is something for everyone in Puerto Penasco. So if you are planning a trip to this beautiful beach town, make sure to check out its festivals and events, and experience the rich and vibrant culture of Puerto Penasco.

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